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Archive for November, 2009

Learning How to Make Great Pizzas

Friday, November 20th, 2009

Learning how to make pizza from the professionals is an essential step to take if you want to make great pizza quickly. Pizza, although a simple comestible, will require much practice and knowledge to perfect. For this reason, learning from the best pizza makers will expedite your learning; putting you ahead of the curve. Perfecting your own signature recipe will be a breeze after you spend time at the feet of the masters.

Great pizza can be distilled into a few rudimentary components: the dough, the sauce, the cheese, the toppings, and the equipment. After you understand these elements of pizza making, you will be ready to construct a pizza pie! The following paragraphs entail a brief synopsis of each primary area. If you want to find the full overview of this issue, check out my website for more information. There should be a link somewhere at the bottom related to the author. This link will take you to my website; and there you will find more information.

The first necessary component of making great pizza is of course the dough. Pizza dough is comprised of just a handful of ingredients: flour, water, yeast, salt, and perhaps sugar, oil, and spices. These ingredients must be blended together, kneaded, and handled correctly. If the correct protocol for making pizza dough is not carried out; poor dough for pizza will be the ultimate result. After the dough is created, a good pizza sauce must be developed. Making a pizza sauce by hand is not as difficult as it may seem and will give you a much better sauce. Using fresh tomatoes is recommended, but canned whole tomatoes will suffice. After pureeing the tomatoes, let them simmer in a pot for no more than one hour with any spices you may have. Then, use this sauce for your pizza and you will have an excellent pizza sauce!

The next component of making pizza is of course the cheese. There are many different varieties and types of cheese in existence in the world today. Getting the right blend of cheese for pizza can be difficult; however, once discovered, your personal mix will give your pizza a signature flare. Practice makes perfect, but learning from the professionals may be best way to see what the best practices of pizza cheese blending is. After cheese, toppings should be selected. The toppings are completely up to you. Every pizza chef has a different idea about what constitutes the “perfect pizza.” Your perfect pizza will not be the same as others; hence, you will need to make a few! Peppers, meats, and other vegetables are often used. Try sauteing any vegetable before using them as toppings.

Tips To Attract Customers To Your Restaurant

Tuesday, November 3rd, 2009

Generally a restaurant is place to enjoy food and spend a memorable time with friends and family. The ability to attract and maintain customers is essential to the success of a restaurant. You need a constant flow of customers coming into your restaurant on a daily basis. Just posting an”Open” sign in the front window is not enough to attract customers. You need to have a strategy to bring in customers.The following are a number of tips to attract customers to your restaurant:

Market your restaurant: There are a number of different things you can do to market your restaurant. You can market at nearby hotels, motels, and other accommodations. You can provide a discount coupon for hotel guests. Use local flyers and newspapers to advertise special discounts. Hand out restaurant menus in public places or though the mail. You can also sponsor different events such as sporting or charity functions. You can also enter your staff in a charity event. The publicity will be very beneficial. Holding contests such as the chance to win a meal or gift certificate will attract customers.

Food: The food you serve is a key element to attracting and keeping customers. Make your dishes unique and stand apart from the other restaurants. Quality at a reasonable price is essential. Because more people are embracing a healthy life, offer some healthy dishes. Try serving samples in public areas such as supermarkets. As well, hand out a menu flyer with the samples.

Staff: It is essential to hire vibrant, friendly, and hard working staff. They are on the front lines of the restaurant and reflect the restaurants vision. Customers will return to a restaurant that has great staff. Colors and decorations should be appealing. Restaurant atmosphere: Make sure your restaurant is warm and inviting. The restaurant should be clean, including the bathrooms. The temperature should be comfortable and the seating should be relaxing and comfy. A dirty table should be cleaned and reset quickly. Special deals: It is important to offer special deals regularly, even daily. This will keep the customers returning. You can even often free appetizers such as bread, chips, or finger foods. You can also have special such as a free meal on one’s birthday.

Gift certificates: A gift certificate is a great way to acquire new customers. They also make for great gifts for such holidays as Christmas. Make sure you have an expiry date on the certificate. Customer loyalty programs: Loyalty programs are a great way to build a customer base. You can send out newsletters, special deals only for them, coupons, or a complimentary meal deal such as a buy 2 get 1 free meal. You can also send out a discount offer on a new menu item. Acquiring customer emails is a great way to keep in contact with them.

Without new business, your restaurant won’t be able to grow. You need a constant stream of new customers to replace those you lose as a result of customers relocating, switching jobs, or changing dining habits. A restaurant’s success depends on the volume of customers coming through its doors. It is important that you implement a plan that shows customers that their patronage is appreciated and valued. Actively promoting your restaurant will result in long term success.